XPLOITED MEDIA BLOG





Responsive Website

A Responsive Website is highly essential in today’s business due to the surge of people using their phones to search and buy products online. It’s a great way to leverage the online presence of your business and make your site available to various devices. It’s important to have a responsive website to offer a smooth user experience to all users across multiple devices, such as mobile phones, tablets, and desktop computers. You may also look for inspirations on the mobile version of your competitor’s website. This will help you decide the look......

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Website Design In Cape Town: Affordable Web Design Packages

Why Every Business Needs A Website? A website can be a great way to make your business known. Especially in Cape Town where there’s competition around every corner, having an online presence is crucial if you want to stay afloat and keep up with the Joneses who just happen to have their own websites!  So why should you have a website? A website is an excellent marketing tool that can help your business grow and thrive. Online, people are more likely to find what they’re looking for than in any other form......

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wordpress basics cover

WordPress has evolved over the years, into one of the most popular and powerful website creation platforms available in 2020. Over 1/3 of all websites on the internet are powered by WordPress, so if you are wondering whether you should use it or not, let the numbers answer for you. WordPress’ learning curve is steeper than that of Wix and more simple site creation tools, but the rewards a user gets out of learning the basics of WordPress outweigh all other competitor platforms. Here are the basic functions of WordPress in 2020.......

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digitise 2020 cover

2020, what a year! With the wrath of COVID-19 changing the world as we know it – possibly forever – the way your business operates itself will be affected. Those who are already operating online may be at an advantage. Goodbye to a world of face-to-face sales, promotion and help-desks. Hello to the new world of online operating. Because of COVID-19, many of your customers and staff will probably avoid coming in to your shop in the pursuit of social distancing, which means moving operations online may be your saving grace. Plus,......

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content marketing cover

We all know what conventional marketing is, and most of us cringe when we read the generic, repetitive adverts and catchphrases we see on most webpages. Content marketing is where that changes. Content marketing means creating content that is relevant to your market, which keeps your market intrigued and inspired.  ‘Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.’ – Joe Pulizzi  Content marketing is the kind of marketing......

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content marketing cover

If you aren’t 100% sure what content marketing is, check out our article ‘What is Content Marketing?’ When it comes to content marketing, there is one important thing to remember, and that is: ‘If you fail to plan, you are planning to fail’. And that, my friends, is why a content marketing strategy is so crucial.  But, what exactly is a content marketing strategy?  A content marketing strategy is, in essence, a plan. I call it this because you will essentially be creating a plan of action as to how you are......

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social media good or bad cover

There is a frontier for the debate regarding social media and its impact on society. Social media has quickly become one of the most powerful tools we have to engage with each other and the rest of the world. While some claim that it is the most important creation of our time, others would see it wiped out of sight. Both cases hold strong points for their arguments, so who do we listen to?  The Good Social media has revolutionized communication, interaction, research and accessibility to the world. With social media platforms,......

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elementor step 1 cover

If you are new to Elementor and are looking for a step-by-step guide on how to use it, you are on the right page. Elementor is a software designed to be used in web development and utilizes the ‘drag & drop’ method. It has a gentle learning curve and has incredible functionality as well as accessibility. Elementor’s free version offers incredible features for users, while the pro version offers even more web-design tools that make the price worthy of every cent. CREATING PAGES​ STEP 1: INSTALL ELEMENTOR INTO WORDPRESS​ Once on your......

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digital marketing

Accessing online operations is easier, more efficient and more effective now than ever before. With website building tools, SEO strategies, Social Media platforms and couriers, it seems that moving your business online is becoming the new normal in all business sectors.  Whether in sales or services, COVID-19 has proven that most businesses can operate online. There are many advantages to doing so as well as many paths to choose from. However, it is important, like all marketing strategies, to consider the fundamentals of the market itself, and to take into account the......

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Habits to stay focused and productive

In a day and age where our brains are constantly stimulated, where our awareness is constantly being barraged with distraction, and where our attention is habitually cast to our devices for excitement, staying focused and productive may be more challenging than ever. There are fantastic pieces of advice from the productive-tycoons of today’s economy – Tim Ferris is a personal favorite – but paradoxically, many do not have the time, motivation or focus to read a series of books. Staying focused and productive is a skill; you need to make sure you......

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