XPLOITED MEDIA BLOG





wordpress basics cover

WordPress has evolved over the years, into one of the most popular and powerful website creation platforms available in 2020. Over 1/3 of all websites on the internet are powered by WordPress, so if you are wondering whether you should use it or not, let the numbers answer for you. WordPress’ learning curve is steeper than that of Wix and more simple site creation tools, but the rewards a user gets out of learning the basics of WordPress outweigh all other competitor platforms. Here are the basic functions of WordPress in 2020.......

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digitise 2020 cover

2020, what a year! With the wrath of COVID-19 changing the world as we know it – possibly forever – the way your business operates itself will be affected. Those who are already operating online may be at an advantage. Goodbye to a world of face-to-face sales, promotion and help-desks. Hello to the new world of online operating. Because of COVID-19, many of your customers and staff will probably avoid coming in to your shop in the pursuit of social distancing, which means moving operations online may be your saving grace. Plus,......

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content marketing cover

We all know what conventional marketing is, and most of us cringe when we read the generic, repetitive adverts and catchphrases we see on most webpages. Content marketing is where that changes. Content marketing means creating content that is relevant to your market, which keeps your market intrigued and inspired.  ‘Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.’ – Joe Pulizzi  Content marketing is the kind of marketing......

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content marketing cover

If you aren’t 100% sure what content marketing is, check out our article ‘What is Content Marketing?’ When it comes to content marketing, there is one important thing to remember, and that is: ‘If you fail to plan, you are planning to fail’. And that, my friends, is why a content marketing strategy is so crucial.  But, what exactly is a content marketing strategy?  A content marketing strategy is, in essence, a plan. I call it this because you will essentially be creating a plan of action as to how you are......

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social media good or bad cover

There is a frontier for the debate regarding social media and its impact on society. Social media has quickly become one of the most powerful tools we have to engage with each other and the rest of the world. While some claim that it is the most important creation of our time, others would see it wiped out of sight. Both cases hold strong points for their arguments, so who do we listen to?  The Good Social media has revolutionized communication, interaction, research and accessibility to the world. With social media platforms,......

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elementor step 1 cover

If you are new to Elementor and are looking for a step-by-step guide on how to use it, you are on the right page. Elementor is a software designed to be used in web development and utilizes the ‘drag & drop’ method. It has a gentle learning curve and has incredible functionality as well as accessibility. Elementor’s free version offers incredible features for users, while the pro version offers even more web-design tools that make the price worthy of every cent. CREATING PAGES​ STEP 1: INSTALL ELEMENTOR INTO WORDPRESS​ Once on your......

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digital marketing

Accessing online operations is easier, more efficient and more effective now than ever before. With website building tools, SEO strategies, Social Media platforms and couriers, it seems that moving your business online is becoming the new normal in all business sectors.  Whether in sales or services, COVID-19 has proven that most businesses can operate online. There are many advantages to doing so as well as many paths to choose from. However, it is important, like all marketing strategies, to consider the fundamentals of the market itself, and to take into account the......

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Habits to stay focused and productive

In a day and age where our brains are constantly stimulated, where our awareness is constantly being barraged with distraction, and where our attention is habitually cast to our devices for excitement, staying focused and productive may be more challenging than ever. There are fantastic pieces of advice from the productive-tycoons of today’s economy – Tim Ferris is a personal favorite – but paradoxically, many do not have the time, motivation or focus to read a series of books. Staying focused and productive is a skill; you need to make sure you......

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Feature image for homepage wordpress guide

Log into your WordPress site On the tool bar on the left side go to page and select add new Name the page home and say select publish Now create a new page and call it “News” or “blogs” or a title that will suit your website, we will be going with a blog page as this is the page where our posts will apear. Once you have made your 2 pages now selects appearance , then select Customize Select Homepage Settings Now you will want to select “A static page” and......

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header menu feature image

Select the Appearance bar then go to the Menu Tab you will come to this page Here you can change the name of the menu bar, under Menu Structure. Under Add menu Item, you can select pages you have made to add to your menu bar. simply select the pages you wish to add select Add to Menu You will see the pages you selected have been added to your header.you can change the layout of these pages by simply clicking and dragging them in the order you want. Once you are......

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